Scottish Power
Background
When Scottish Power initially started working with ArcediaDirect they were looking to maximise their marketing budget and were looking for a cost effective solution away from orthodox expensive national marketing. Through ArcediaDirect they choose to explore and expand on national face to face sales teams. The solution presented allowed Scottish Power extensive national coverage with no extra speculative marketing or staffing costs. Scottish Power campaigns have now been successfully run out of 15 Arcediadirect offices.
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